EMAIL MARKETING
What is this workshop about?
This workshop covers the basics about email marketing and how to utilise email for your business. It covers the below:
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What is email marketing and why you should use it?
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The different types of emails you can send
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Subject lines, snippets, and their importance
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Email copy and design best practice
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Email service providers (ESPs)
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MailChimp MasterClass - Setup, creating an email, data upload, personalisation and send
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Metrics & reporting
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Testing
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Building your email list
Who is it for?
This workshop is for small businesses who do not currently use email as a marketing tool and want to understand the benefits of email marketing, how to get started, and learn how to send out an email campaign.
Other Information
Location: Online Session on Google Hangouts
Date: Next session to be confirmed
Time: Next session to be confirmed
Cost: USD 65
RSVP: resham@laasiki.com
Limited spaces available